NBA News: NBA Implementing Sleeved Jerseys For Noche Latina
Part of the NBA’s goal to expand their brand has been the creation of “Noche Latina” nights, when select teams have ditched their team names typically seen on jerseys in favor for their Hispanic counterpart. The Los Angeles Lakers have worn “Los Lakers” jerseys on several occasions, including for two games last season. And more recently, the NBA has also experimented with sleeved jerseys, which included the Lakers as participants on Christmas Day.
It now appears as though the NBA is merging the two ideas and will have teams wear sleeved jerseys for their respective “Noche Latina” game. Courtesy of Darren Rovell, here is the new design:
LeBron jersey for Latin Night vs Spurs on 3/6 pic.twitter.com/jfrAyvYVxw
— darren rovell (@darrenrovell) February 27, 2014
Currently available for purchase on the league’s official website are sleeved, Noche Latina jerseys for five teams — Bulls, Heat, Lakers, Knicks and Spurs. The NBA has yet to release an official announcement for the new jerseys, but it is likely the participating teams will all wear the jerseys at some point during the month of March.
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